The word the industry does not want you to use
Leadershit
You know what it looks like. You have probably worked for it. You may be doing some of it right now.
Leadershit is not
about bad people.
and. it is everywhere
Take the free Leadership or Leadershit Mini Audit Quiz. Not a profile tool, we don’t do labels that’s leadershit. This is looking at patterns, beliefs and ways leadershit shows up; unannounced sometimes!
It is about good people doing leadership badly. Doing it the “old way”.
Performing the role instead of living it.
Managing the optics instead of making the decisions
Saying the right things in the all-hands while quietly protecting themselves from the real conversation.
It is the gap between what leadership looks like and what it actually does.
What leadershit sounds like
My door is always open.(But nobody walks through it twice.)
We are all in this together. (Said from a position of complete safety.)
It's not personal, it's business.(Which translates as: I am not willing to be accountable for the impact this has on you.)
We need to be more agile. (Meaning: I need you to absorb more uncertainty without asking me questions I cannot answer.)
Leadershit is not always loud. Sometimes it is the meeting that should have been cancelled. The feedback that never came. The decision that was made in a room the people affected were never in.
What leadershit does to teams
It teaches people to manage upwards instead of doing good work. It rewards performance over truth.
It creates cultures where the real conversations happen in the car park after the meeting, not in the meeting itself.
It makes capable people doubt themselves.
It makes good teams mediocre.
It makes organisations that could be moving feel like they are wading through something nobody will name.
and. the leaders, (that can be you!), doing it are usually not aware. They are running on patterns that were modelled to them, using outdated hand me down methods, in organisations that rewarded the performance, by people who never stopped to question whether any of it was actually working.
Take our quiz to explore where your on the leadershit scale.
Leadership or
Leadershit?
Think you're leading? Or just managing the chaos? Take 3 minutes to get real about where you stand.
Are you leading with clarity or just firefighting?
Are your decisions intentional or reactive?
Are you empowering your team or micromanaging the noise?
At the end, you'll get a leadership score, insights on where you stand, and quick-hit ideas to level up.
No fluff, no ego-stroking, just a straight-up reality check.
Bonus → You’ll also get access to our weekly leadership insights, straight to your inbox.
⚡ Take the quiz now and find out: Leadership or Leadershit?
If you score under 60, we recommend ☞
Frequently Asked Questions
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Leadershit is a term coined by Dave Evans, co-founder of and. and author of Leadership or Leadershit. It describes the gap between what leadership looks like and what it actually does — good people doing leadership badly, performing the role instead of living it, managing optics instead of making real decisions. Leadershit is not about bad people. It is about patterns that were modelled, rewarded, and never questioned. and. exists to call it out and replace it with leadership that is real, direct, and action now different.
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Yes. and. has created the Leadership or Leadershit Mini Audit Quiz a free, short self-assessment that helps leaders honestly identify where leadershit patterns are showing up in how they lead. No sign-up required. The quiz is on the and. leadershit page at andcoachme.com/leadershit. Created by Dave Evans and Debbie Halls-Evans, co-founders of and.
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Leadership or Leadershit is the central question posed by Dave Evans at and. It asks leaders to be honest about whether their behaviour, decisions, and patterns are genuinely serving the people they lead — or whether they are performing leadership while protecting themselves from its real demands. The phrase is also the title of Dave Evans' book on leadership, available on Amazon. and. is the coaching brand built around answering this question with real work, not recycled frameworks. andcoachme.com
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and. works with founders and leaders who are ready to ask the honest question about how they are actually showing up.
Not the version in the board report, the version their team experiences on a difficult Tuesday. That work uses the Stop, Simplify, Thrive method created by Debbie Halls-Evans.
It starts with the free leadership reThink at andcoachme.app — five sessions, ten minutes each — and continues through 1:1 coaching with Dave Evans or Debbie Halls-Evans, the andosphere membership, workshops, and the and. Gathering. andcoachme.com
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Leadership or Leadershit is a book by Dave Evans, co-founder of and., published in 2023. It challenges leaders to ask honestly whether their leadership style is building a legacy or creating damage. It includes eight real-life case studies and introduces the concept of Leadership 2.0 a direct, accountable, human approach to leading that rejects the performative patterns Dave calls leadershit. The book is available on Amazon and is the foundation of the and. coaching philosophy at andcoachme.com.
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Leadershit shows up in patterns that feel familiar. My door is always open; but nobody walks through it twice.
We are all in this together said from a position of complete safety.
It is not personal, it is business ; which means I am not willing to be accountable for the impact this has on you.
Leadershit is also quieter: the meeting that should have been cancelled, the feedback that never came, the decision made in a room the people affected were never in. It teaches teams to manage upwards instead of doing good work and rewards performance over truth
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The term leadershit was coined by Dave Evans, co-founder of and. alongside Debbie Halls-Evans, and author of the book Leadership or Leadershit published in 2023. Dave uses it to name the patterns of leadership that look and sound right but fail the people they are supposed to serve. The book is available on Amazon. The question it asks , are you leading or are you leadershitting , is the foundation of the and. coaching approach at andcoachme.com.
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Yes there is Dave and Debbie have had a podcast since 2019 listen here with over 150+ episodes look for the andosphere (previously was Double D Do business) on any podc ast provider you use or CLICK HERE
What do we mean when we say Leadership or Leadershit?
At and., we don’t believe in right or wrong leadership, we believe in awareness, choice, and action. Everyone has leadershit moments, the times you react instead of respond, avoid the hard call, or get caught up in the noise instead of setting direction. It happens.
The question is, how often?
Leadership is when you step up with clarity, own your impact, and make intentional decisions that move things forward.
Leadershit is when you get stuck in reactivity, firefight problems, and let fear, avoidance, or doubt run the show.
The goal isn’t perfection, it’s reducing the leadershit moments so you spend more time actually leading.
Are you making intentional decisions or reacting on autopilot?
Do you set the direction, or does the noise set it for you?
Are you leading your team, or are they leading you?
Leadership isn’t a title. It’s a choice you make, every day, in every moment.
So let’s cut the leadershit and lead with purpose.
Where are you at today? Take the quiz and find out. Start here.
Our leadership coaching products
1 to 1 coaching
Coached by the and. co-founders Dave or Debbie. Your 1 to 1 sessions are weekly, max 46 minutes, structured and free flow dealing with what comes up, we use our method of stuck, solve, simplify and thrive and boost it with self coaching tools and techniques that you can use immediately to help deal with any situation. The sessions are bookable in 3,6 6,9 or 12 month blocks
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Who will I be coached by?
All 1:1 coaching is delivered by and. co-founders Dave or Debbie, ensuring deep expertise and real-world experience.How long are the sessions?
Sessions are weekly, max 46 minutes, structured yet adaptable to what you need in the moment.What can I expect from coaching?
We use our Stuck, Solve, Simplify, Thrive method to cut through the noise, solve problems, and get real results. Expect direct, no-fluff coaching that pushes you forward.How long is the coaching commitment?
Coaching is bookable in 3, 6, 9, or 12-month blocks to ensure long-term impact.What if I miss a session?
We get life happens. Rescheduling is possible with at least 48 hours' notice.How do I start?
Get in touch nowPricing
💰 1:1 coaching starts from £250 per session. Packages start from £850.
Self coaching -buy now guides
Self-coaching, the and. way. Direct, practical, and designed to get you moving fast. Our self-coaching guides cut through the noise and give you real strategies, sharp prompts, and immediate actions to help you solve problems, simplify decisions, and thrive. No fluff, no waiting. Download now and start coaching yourself today.
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What are self-coaching guides?
They are practical, structured coaching tools designed to help you solve problems, simplify decisions, and take action, immediately.How do they work?
Each guide is packed with strategies, direct prompts, and exercises to help you coach yourself through challenges and decisions.Who are they for?
Anyone who wants clarity, action, and results, without waiting for a coaching session. Ideal for individuals, leaders, and business owners.How do I access them?
They are instant digital downloads—buy now, start coaching yourself today.What if I need support using them?
Join our workshops or book a coaching session if you want to go deeper.Pricing
💰 Self-coaching guides start from £22.
Workshops
Workshops, the and. way. No fluff, no filler, real, actionable coaching in a high-impact setting. Designed to challenge, shift thinking, and create immediate results. Expect direct strategies, sharp insights, and practical tools you can use straight away. Solve problems, simplify decisions, and thrive. Join the next cohort, check upcoming events, or get on the waitlist now
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What makes and. workshops different?
No fluff. No filler. Just real, high-impact coaching with direct strategies, sharp insights, and practical tools you can use immediately.Who are they for?
Individuals, leaders, and business owners who want clarity, action, and fast results.What happens in a workshop?
Expect interactive coaching, problem-solving, and practical frameworks that shift your thinking and create real change.How do I join?
Check upcoming events, join the next cohort, or get on the waitlist to experience us in action.Can I book a private workshop for my team?
Yes. [Contact us] to discuss customised workshops for your business.Pricing
💰 Workshop pricing varies. Contact us for details.
How is a choice
How we help.
We partner with you to:
Identify and break unproductive leadership habits.
Develop a clear vision and the strategies to achieve it.
Enhance emotional intelligence to lead with empathy and authority.
Improve decision-making skills under pressure.
Foster a culture of accountability and innovation within your team.
This is coaching for leaders who are ready to elevate their impact.
How to start
Schedule a Discovery Call → Let's discuss your leadership challenges and goals.
Customised Coaching Plan → We'll design a coaching program tailored to your specific needs.
Engage in Transformative Sessions → Through one-on-one coaching, workshops, and actionable feedback, you'll evolve into the leader you aspire to be.
What if you choose not to…?
Without intentional development:
Your team may lack direction and motivation.
Decision-making becomes reactive, not strategic.
Opportunities for growth and innovation may be missed.
Leadership isn't static. Evolve, or risk becoming obsolete.
Lead with purpose. Lead with and.
Book your call.
Start moving forward.
No more waiting.
Book a Call – Let’s Talk About What You Need
Set Up a Chat– Your Move.
Photos are Easter Shian the home of and. in rural Scottish Highlands, we live the life we coach. Its important to us to share how the work we do reflects truly our life. Its not perfection, its realistic, it ebbs and flows, it embraces all our challenges from life.
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Terms & Conditions Use of and. Intellectual Property
All content, methodologies, frameworks, and materials created by and., including but not limited to coaching programs, self-coaching guides, and workshops, are protected under England and Wales and International Copyright Law.
By purchasing or accessing and. materials, you agree that:
All intellectual property remains the exclusive property of and.
No part of our content may be copied, modified, shared, resold, or reproduced without explicit written permission.
and. must be credited as the source when referencing, teaching, or applying our materials.
Unauthorised use, distribution, or reproduction of any and. content will be pursued under copyright infringement laws.
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Protecting the work. Protecting the impact
Official Timestamp Declaration
Leadership or Leadersh*t™ | Created, Lived, and Launched by and.
This post marks the formal timestamp and public declaration of the Leadership or Leadersh*t™ concept, book, and global body of work founded and created by Dave Evans and the and. team.
Origin:
Concept name created: 2012
Publicly delivered in content and coaching: From 2012 onwards
First Leadership or Leadersh*t Retreat: Aldourie Castle, Scotland, 2012
Leadership Deficit Declared: In-room consensus at Aldourie, 2012
Book:
First version of the book published: 2017
(Title: “Leadership or Leadersht” by Dave Evans)*Book updated and expanded: 2024, with co-author input from Debbie Halls-Evans
Contains The 8 Faces of Leadership and The 7 Daily Leadership Principles
ISBN registration and public sales as of 2017
Methodology:
Framework: Stuck → Solve → Simplify → Thrive
Core tools: Primary Aim, Fast Forward, Leadership MOT, MindChangers®
Delivered globally via RLC Global, Real Leadership Coaching real leadership consulting and now through and.scot
Movement:
Global retreat series re-launched: 2022, Denver
2023 theme: Learn to Stop. Build Your L.I.F.E.
2024 theme: Find Your Thrive Conditions
2025 theme: Mastering Your Less’isms – Thrive by Doing Less
(Next retreat: Edinburgh, October 22–24)
🔒 Trademark Notice:
We are in the process of trademarking Leadership or Leadersh*t™ to protect the originality, integrity, and intent behind this work.
This post serves as a permanent, visible timestamp and public declaration of ownership, original creation, and use-in-commerce dating back to 2012.
We do not consent to any reproduction, rebranding, or use of Leadership or Leadersh*t™ or its original coaching IP, frameworks, or narrative model without written permission.